3 Proven and best sources of traffic for affiliate marketing

While organic traffic is important, it's not the only way to attract visitors to your site. Simply relying on new people to discover your site can be a lengthy process. You can also limit your potential audience because many of them do not know that your site exists.

Another way to increase the flow of potential customers is to use paid sources of website traffic. This is a way to sell your affiliate site and attract new visitors who may not have found your site. It allows you to spend a little money to get a quick return in the form of more insight and more leads.

In this post, we'll discuss why paid traffic can help your site, and introduce the top three sources of traffic for affiliate marketing. Before we discuss how to implement them, let's talk about the pros and cons of each. Let's get started!

How paid traffic sources of websites can benefit from your affiliate site

Paid traffic is a term that refers to the traffic you get through direct marketing. We need to make it clear that this is not the same as fake traffic generated by software or fake users. Instead, it's a way to bring real visitors to your site by advertising on social media, using banners, or using pay-per-click (PPC) ads.

Using paid traffic can help you get more visitors to your partner site. Instead, it increases the number of potential conversions, which can still be useful if your site is new and needs a quick income. It will also allow you to target an audience that fits your niche. Small sites may have trouble finding their intended audience, which can help you get paid traffic.

While paid traffic comes at a price, it can be worthwhile to gain an edge in gaining customers and building brand awareness.

Of course, you have to watch out for scammers who never actually deliver traffic, but use scams to increase traffic. For this reason, you should stick to reliable sources and not take risks, even if they offer attractive offers. We encourage you to review Google's own tips on how to prevent this fraud.

1. Pay-Per-Click (PPC) Advertising

PPC is a type of advertising where your site is sold directly to external sites. Unlike most other types of ads, when you use PPC, you only pay when someone clicks on your site.

These ads often appear in search results, where they target users to relevant content based on the search terms they use. This type of PPC advertising can help you increase traffic from users searching for popular keywords in your niche:

If you want to try PPC, Google Ads is a good place to start. This program uses a process called Ad Auction to determine which ads to show for specific queries.

To gain an edge over the competition, you also need to take the time to research keywords. This will help you find relevant keywords that are often searched for but not as competitive or expensive.

2. Link and Banner Advertisements

Links and banners are the most basic types of online advertising. Simple text links and image-based banners can bring people back to your site. The nice thing about this type of advertising is that it can be used almost anywhere: on websites, on social networks or even in emails.

The visual nature of the banners makes them even more effective in capturing the reader's attention:

Banner advertising on the NBA homepage

Banners also give you a chance to present your brand as brightly as possible. Basically, you can create your own links and banners using the Easy Affiliate plugin. The main problem with using banners is that they are so common that many users have near-developed flag blindness. For this reason, you should think twice about placing banners. For best results, make sure the benefits to users are clear and use an effective call to action (CTA).

3. Social Media Advertising

With the growing use of social networks, the advertising potential of these sites is also growing. Research has shown that most social media advertising campaigns have a positive impact on market awareness and consumer motivation. Not surprisingly, total spending on social media ads has doubled in recent years.

The best thing about social media advertising is that you can direct your marketing directly to your ideal audience. By tailoring your affiliate partner to specific keywords, hobbies, and interests, you can target your ads directly to those most likely to:

The popularity of social networks also means that the market is relatively saturated. That it is important to create content that is engaging and human. You also need to think about which platforms are best for your site, and then consider your customer profile and choose where best to place your ads.